Are you ready for the challenges of exporting? Would you like to expand and promote your export business?International trade is a great way to boost local economies, increase employment and improve foreign exchange flows. That's why ITACO helps companies prepare for the challenges ahead. In this way, we have created a unique process for assessing readiness for export, so that business owners can identify areas that need to be reviewed, improved, invested in, trained, formalized and upgraded in their products, processes, procedures, policies and management in order to easily become a successful export company.

Advantages of the export readiness assessment

Clarification of the company's goals and motivations

Insight into the expectations and requirements of the target markets

Understanding the areas of improvement required for success

Step-by-step plan to achieve export readiness

Improving company performance in export markets

Improving corporate strategy

Increase export sales

First stage - export evaluation questionnaire

We use our specially designed tool to gather the right information about each company to assess its export readiness, which includes the following information

history of the company

Company goals and motivation

Processes, policies, and certifications

Review of products

Overview of production and delivery

Level of financial risk of the company

Risk tolerance and willingness to invest

Sales and export experience, team structure

Evaluation of marketing

Knowledge of the target market

Analysis of competitors

The second phase - meeting to evaluate the readiness for export

After studying the basic information, it is usually necessary to visit the company for one day to review the evaluation questionnaire directly with the management team.
This visit is designed to provide more detail on the topics covered and to gain a true understanding of the business, its drivers, the company's goals and ideals, its issues and challenges, and its opportunities and capabilities.
It also allows us to gather additional relevant information about the company that is not included in the questionnaire.

The third stage - export readiness report

Once the process is complete, our experts evaluate all the information gathered and prepare a detailed final report that provides an overview of where the company is now, where it needs to go, and what steps it needs to take in the meantime to get to closing.

This report includes our review and recommendations in each of the following areas:

Export Readiness Review

Certifications and company policies

Company goals and motivations

Products

Property, taxes, investments

Sales

Export

Marketing

Market research

Analysis of competitors

SWOT analysis for the development of target markets

Recommendations, proposed measures and time schedules

Optional step - submission of a proposal for an export strategy

Based on the export readiness assessment report, we can optionally add a second report that defines our proposed export strategy.

This report uses unique assessment techniques developed by ITACO to accurately define specific target markets. Techniques that provide the greatest value to the company. The report includes:

Strategy and overall approach

Target markets

Basic market research and trends

Market preferences based on size

Barriers to market entry

Definition of target markets - Our unique priority rating system

Strategy for the way to market

Plan for implementation

An overview of the marketing plan

Identifying key customers in your target markets

Summary

Recommendations for further action