Identifying and prioritising target markets

The starting point for any successful export strategy is to define your target markets and evaluate the opportunities they present. Don't leave it to chance and waste your valuable time and money entering the wrong market.
Our "market research" service is designed to explore your potential markets, evaluate and compare the scope of opportunities and barriers to entry. Based on your preferences, we'll create a prioritized list of markets for you to choose from. 

 

What we do?

 

Assess the global market potential for the company and its products

Save time and resources by conducting thorough research

Research to identify target markets:

Market size

Market growth potential in the coming years

Your business opportunities Market entry barriers

Competition

Key players in the market

Prioritization of top markets

Help with the right decisions for market entry

 

 

Advantages of using this service

 

Implementation of the entire market research process

A conscious choice of the market to be researched

Increase of information and knowledge and guarantee of success

You are not involved in the research and marketing process and can focus more on your customers

Leverage ITACO's international export marketing experience

Expansion in target markets and higher profitability

We have a range of information sources, such as local consultants, telephones and real market data, to conduct efficient research on your potential markets. Our analysis goes beyond a simple Internet search, and our network of consultants provides a clear picture of opportunities.

 

How is the process of finding the market?
 

- Initial consultation
- Gain a deeper understanding of the company, its history, products, capabilities, value proposition, market position, competitors, pricing, customer support, and more.

We will have an initial consultation with you to:

- Identify your path to market and final sale

- Decide on target markets and timeline

- Collect and review any marketing data, specifications and technical data sheets as necessary
- Check the website and how the company presents itself

 

Research


- After the initial consultation, we will work on market analysis based on the expertise of our network of consultants, starting with secondary research, personal contacts, reviewing market data, reviewing related events, trade forums, etc.

- We collect information from various sources to identify and analyse key market data.


 

"Market Track" Report


After evaluating and collecting information, we prepare a detailed final report in a simple and understandable format for market entry decisions.
Using the company's proprietary scoring system, we rank each market by size, growth, barriers to entry and more to create a prioritized list of the best opportunities.
This allows you to make informed judgments about markets and focus on what you want.

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